Redirecting from www to root

Why would I do this?

You want to make sure everyone is using the root (aka naked) version of your website.

This is especially important for search engine optimization: you do NOT want to split your google-rank across multiple hostnames.

There are technical limitations about using the root name. Generally I prefer to use the www hostname, but sometimes you want the shortest possible URL.

How do I set this up?

Add a CNAME record for www pointing to